I recently read an Advertising Age article that claimed Twitter has grossed $48 million dollars within the past month! Astounding, right? Believe it or not, Twitter also gained 2.73 billion hits in that same time span. For a company that began only three years ago, Twitter is now the main attraction of online coverage and keyword searches. It is even more popular than iconic Google right now. With all this media hype, I know many people are questioning whether it’s worth it to sign up for a Twitter account since lots of cyber networking sites have turned into outdated fads (MySpace anyone?). I personally think it has revolutionized communication and benefits its users, much like LinkedIn and Facebook have reunited old classmates and colleagues. It really is a practical tool for collaborating with other companies, keeping up with news updates, and learning what industry experts have to say about social media.
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